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VUREO
VUREO

Store concept

Curves, light and
a vision of the future.

Concept render

The journey

Enter. Explore.
Return.

  1. 01

    Enter

    A curved façade and an open entrance.

  2. 02

    Explore

    Curved islands around a sculptural column.

  3. 03

    Try

    Mirrors with face lighting and guided trials.

  4. 04

    Choose

    Advice without pressure, at your pace.

  5. 05

    Return

    My , the Club and refills.

Two sections · One identity

Beauty Lab and
Shave Lab.

WOMEN · Beauty Lab

Makeup, skincare, body care and fragrance.

MEN · Shave Lab

Precision shaving and facial care.

Materials

Elegant futurism,
noble materials.

  • Light stone

  • Champagne metal

  • Smoked glass

  • Taupe wood

  • Integrated light

VUREO bubbles

bubbles

on
the journey too.

A compact format for airports.

Service

Elegance also lives
in service.

  1. Listen
  2. Advise
  3. Demonstrate
  4. Accompany